A Review of Our New York Adventure at Ad-Tech

by DMG Team November 15 , 2011 05:09

Ad-Tech NY was a great opportunity to meet with DMG’s partners, to review our current cooperation and to plan new initiatives together. 

The show also gave us a chance to meet with new Clients and Publishersto network with advertisers, agencies, and technology providers in the digital space and of course to hear about the latest trends and expectations regarding the future of the industry.  

 

DMG’s team energized by being at the center of where things are happening,

where we could learn, be updated, have our ideas challenged and sense the new global directions.

 

 

We have come back refreshed, invigorated, and ready to implement and test all that we have encountered.

Can’t wait to go through it all again at the next event!

DMG wrapping up global exhibition season

by Admin September 27 , 2011 06:38

September was filled with excitement and travels in Europe with exhibitions!


We started by visiting e-Commerce Paris, meeting clients, shaking hands and seeing
the latest trends in e-commerce.

   
                                          right outside e-commerce

 

We continued with two great digital marketing shows – Ad-tech London and DMEXCO Cologne,

   
          Some of our DMEXCO team                                 Our Ad-tech London team

 

where  we exhibit our latest solutions for delivering high speed ROI for online and mobile platforms –

see our team in action!

Ad-tech London   

DMEXCO

We hosted a seminar at ad-tech London where our Mobile Director Rinat Meseritz spoke in the Mobile Marketing theatre about–
“How to achieve top Mobile Performance?  What advertisers really need” and proved to be a great success with dozens of attendees.


Rinat's speaking in the seminar

 

We’re always thrilled for the opportunity to meet new clients as well as
catching up with our existing clients and colleagues.

   
          Keren with new friends                            Rinat with Unavalley 

        

Of course we didn’t forget to have fun…

 
                  A night out at London                                       A night out at Cologne

 

See you next year!

 

 

 

 

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Come see us at AdTech London and DMEXCO Cologne

by DMG Team September 21 , 2011 01:08

DMG once again exhibiting at Adtech London and Dmexco Cologne 2011-- because at DMG there’s always news!
DMG is exhibiting its latest solutions at  AdTech in booth 272 and at DMEXCO,in booth C-010.

High speed ROI for online and mobile platforms

Our team will be demonstrating digital advertising solutions for online and mobile platforms, providing  both advertisers and publishers exactly what they need to get where they want.
Meet our show teams!
 

Speakign at Adtech London
Rinat Meseritz, Director of Mobile Advertising, will speak at the mobile marketing theatre about “Achieving Top Mobile Performance: What do advertisers really need?”  the session will be focuses on the strategy and implementation that steadily drive ROI higher and higher.
Join our session! Day 1, Sept.21 at 15:50hrs

Happy Hour September

by Admin September 19 , 2011 08:44
On Thursday, we gathered for our traditional monthly Happy Hour!
 
 

We started with a great lecture by our Director of Mobile,
Rinat Meseritz on “
how to achieve top mobile performance”,
which will be presented at the upcoming ad:tech London September 21-22

 

   

Our CEO Inbar Chap highlighted August’s successful results and shared a video by the talented
and funny
Rory Sutherland in his lecture “Life lessons from an ad man
who made us all rethink our perception of values..

 

The last thing left to do was… snack – Mexican style!

 

 

View more pictures on FaceBook!

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DMG's Exhibition season kicks off!

by Admin August 30 , 2011 04:25

As the Exhibition season kicks off

we thought it would be nice to introduce you to our amazing team for the upcoming exhibition season!

So raise your glass:

 

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DMG kicks off global exhibition season

by Admin July 26 , 2011 04:46

DMG kicks off global exhibition season - beginning on August with visiting at Gamescom and then exhibiting in two great digital marketing shows on September: DMEXCO and Ad-tech London, where we will showcase the latest solutions for online and mobile advertising as well as exciting technological developments.

Please contact sales@dsnrmg.com if you have questions or wish to schedule a meeting onsite.

Meet with us!

GamesCom Cologne - Celebrate the games!
Dates: 17-21.08.2011
Venue: Koelnmesse exhibition center, Cologne, Germany
http://www.gamescom.de/en/gamescom/home/index.php

Come see us!

DMEXCO, Cologne
Dates: 21-22.09.2011
DMG’s Stand#: C-010 http://goo.gl/4jf1E
Venue: Koelnmesse exhibition center, Cologne, Germany
http://www.dmexco.de/en/407/~/Homepage.html

Ad-Tech, London
Dates: 21-22.09.2011
DMG’s Stand#: 327 http://goo.gl/5QFme
Venue: National Hall, Olympia
http://www.ad-techlondon.co.uk/default.aspx  

 

 

DMG at Ad-Tech: great business and fun at San Fran

by Admin April 20 , 2011 08:58
DMG was in the hectic Ad-Tech San Francisco for last week’s Digital Marketing Exposition & Conference - a leading event for the digital marketing and media industry. Over 10,000 marketers, publishers, advertisers, agencies and visitors from around the world gathered to experience the latest trends and innovations in the field.Both business and pleasure mixed perfectly to yield great exposure, excellent meetings with clients, partners and many good old and new friends and of course cheerful parties and the excitement of cool San Fran,

View photos here: 

The A (8) team (L-R): Moran, Liat, Gilad, Rachael. Peles, Maayan, Moshik & Delphine

The booth - before the day's booming

Delphine & Rachael -looking good.. 

Ad-Tech San Fran - looking forward to 2012!

DMG is exhibiting at ad:tech San Francisco

by iDay April 6 , 2011 08:39

DMG will be exhibiting at ad:tech San Francisco on April 12th and 13th. We’re in booth #2618 - please make sure to stop by if you are there!

Several of our staff members will be on hand to present our result-based  online and mobile advertising solutions. 
Both advertisers and publishers can now benefit from granular-level tracking, optimization and measurable, totally transparent reporting of every click at every point. 

If you are interested in setting up a meeting in advance of the show, please contact us: sales@dsnrmg.com  and we’ll be in touch. 
 

Our show highlights: 

The proprietary technology

Traffiliate -a landing page optimization and post-click management platform draws on pre-click parameters to increase conversions by 30-200 percent.
Trafilliate has been recognized as a breakthrough in its field, and is ideal for large-scale online, mobile, SEM and email campaigns.
Traffiliate will be demonstrated onsite.
go to http://www.traffiliate.com


The mobile opportunity

Fully exploiting the potential of Anytime, Anywhere Personal Devices, through global mobile ad network, unique optimization via the Traffiliate platform, conversion tracking and unified reporting for comprehensive and instantaneous campaign control. Visibility, measurement and optimization of the entire conversion funnel ensure continuously improving results.

We hope to see you at the show next week!

Lifetime Value- LTV Prediction in Casual Gaming

by Peles February 7 , 2011 04:56

The prediction of the Lifetime Value (LTV) of each customer is critical to designing successful result-based ad campaigns and to making correct budgetary decisions. However, it is not a simple matter to predict what any specific customer’s LTV will be, since it is built slowly - and every customer has a different value.

In order to predict LTV, advertisers need to know not only who the customers are, but also how to distinguish them from each other. LTV assessment can be made through the use of an optimized value chain that includes both LTV tracking and reporting mechanisms - as well as a smart prediction engine that connects the dots all along the value chain - including pre- and post-click and post-conversion data.

Building an opitmized Value Chain - a quick look into Peles session in Casual Conenct Europe
 
 

LTV is a new ‘science’ in which the validity of the data is still difficult to evaluate. The industry awaits a single, unified platform that can effectively
gather and analyze all relevant data --- and deliver accurate LTV predictions.

Join our co-CEO session at Casual Connect Europe in Hamburg:
Day 3, February 10, 16:00  on the panel Next Generation Platforms & Methods to Attract and Retain Players"

 

DMG at ad-tech NY – see results in action

by Efrat Gottlieb November 2 , 2010 09:46

DSNR Media Group invites you to learn more about one of Europe’s five top interactive advertising companies.

 

See our latest campaigns, news and trends, including an optimization platform

that increases conversions by up to 200%. We’re active in 52 countries: 25 languages.


So let’s get together. Please let us know when you have a time slot. See results in action.

 
Exhibits: Booth #1431

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